Business Insights | The Marketing Centre

Marketing Matters #17 - What does your sales landscape look like in the new normal?

Written by Pete Jakob | 18 May 2020

 

Demand generation specialists durhamlane talk about their journey in the current climate and share their thoughts on the changing landscape of sales and business development.



What does your sales landscape look like in the new normal?

 

The Covid-19 outbreak has significantly disrupted business and marketing plans globally, requiring businesses to rapidly pivot their lead generation strategy to ensure their sales pipeline remains fuelled. Richard Lane, CEO of Demand and Lead Generation agency durhamlane, discusses how they have effectively adapted their remote working practices and shares some thoughts on the changing landscape of sales and business development.