David Long
Fractional CMO (South East England)
- Consumer Goods
- Manufacturing
- Professional Services
- Retail & E-commerce
- Technology
"Creating Business Growth Through Strategic Demand Generation"
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Improved new product vitality growth by 43% through leadership of marketing and R&D functions, helping the business strengthen innovation performance.
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Led a customer experience programme that improved Net Promoter Score by 5 points within 12 months.
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Supported an SME client in achieving a near threefold uplift in sales for an innovative product, a 480% ROI from a partner promotion campaign and stronger LinkedIn follower growth, moving from ninth to fourth position within 12 months.
What David Long brings
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Marketing Strategy
Clear marketing strategy that helps leadership teams make better choices and focus investment.
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Brand Strategy & Positioning
Sharper positioning and messaging that help businesses stand out and communicate value more clearly.
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Marketing Leadership
Senior direction for marketing teams, helping people work with more focus, pace and accountability.
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Customer Insight
Customer understanding that shapes stronger propositions, messaging and engagement.
Profile
Helping SME leaders bring clarity, structure and momentum to their marketing. As Regional Director for the Thames Valley, he connects businesses with the right senior marketing expertise and supports practical, customer-focused strategies that drive measurable growth. With over 30 years’ experience across construction, DIY, printing and managed services, he brings strategic oversight, commercial focus and a clear understanding of what SMEs need to move forward.
Ready to work with David Long?