Team
Approach
Our method has been fine tuned through the years whilst working with many mid-size businesses. This results in you finding the best Marketing Director for your company and your culture. So how does this work?
Healthcheck
Business owners can become confused about marketing and that’s totally understandable. Between marketing consultant’s jargon and your sales team potentially considering marketing as part of their departmental function, it can become difficult to know how to move forward effectively. In fact, marketing results can lack focus or consistency, both in implementation and in measurement.
The Marketing Centre approach does away with all these confusing elements, encapsulated through our approach of marketing in a straight forward matrix, called the Marketing 360.
News
Welcome to the first in the series of our new "Making Growth Happen" newsletters: a monthly bulletin designed to help you to achieve your business growth goals through solid marketing. Each month, we’ll bring you a combination of our own insight, plus relevant content from our partner companies and the…
Care home specialists Blueleaf engaged The Marketing Centre to rebrand and position the newly merged organisation, for future growth in the care sector, helping it to elevate its position and attract larger care providers. “It was always our intention to improve the quality, efficiency and effectiveness of our marketing but…
Baywater Healthcare is an independent specialist provider of Homecare services to patients with long term conditions. It recently engaged one of our part-time Marketing Director's to help upskill its marketing team and bolster its marketing efforts with positive results. "Our engagement with The Marketing Centre has provided our junior team…
Business Insights
People are any business’ greatest asset and the right talent will help fast-growing businesses thrive now and into the future. But acquiring that talent is easier said than done and entrepreneurial CEOs are all too aware of the challenges around recruitment and how to retain employees. In its 2018 report,…
What gap in the market does your business fill? How well do you know your customers? Have you got a solid plan for growth backed up with valid metrics? These are the kinds of questions that investors will be asking when they’re considering whether or not to invest in a…
Building a marketing team can be challenging. Modern marketing is made up of a variety of specialisms and the team that you create will need to closely reflect your sector and your strategy. For instance, a B2B software company may focus their marketing efforts on events. A luxury fashion brand…
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