Emma Buckby
Fractional CMO (Scotland)
- Education
- Hospitality and Leisure
- Public Sector and Non-Profit
- Retail & E-commerce
- Technology
"The efficiency-focused joiner-upper"
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Doubled client numbers within a year at AgriWebb, helping an investment-backed global Agritech business move from start-up to scale-up while strengthening sales and marketing performance.
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Repositioned and rebranded organisations through periods of merger, growth and market expansion, including University of Cambridge and Learnlight.
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Helped International House World Organisation return to growth by supporting organisational restructure and launching new products for school membership, B2B and B2C audiences.
What Emma Buckby brings
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Brand Strategy & Positioning
Sharper positioning and messaging that help businesses stand out and communicate value more clearly.
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Product & Service Launches
Practical support for taking products and services to market with clear propositions and focused campaigns.
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Digital Marketing
Digital activity that improves visibility, engagement and conversion across the customer journey.
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Marketing Leadership
Senior direction for marketing teams, helping people work with more focus, pace and accountability.
Profile
Emma helps growing organisations join up marketing, sales, product and brand so every part of the business is working towards the same goal. With experience across Agritech, EdTech and global education, she brings clear strategic thinking, practical delivery and a strong ability to unite teams, plans and activity around growth.
Ready to work with Emma Buckby?