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Jane Nugent

Fractional CMO (North West England)

Experience
  • Construction and Property
  • Manufacturing
  • Media & Entertainment
  • Public Sector and Non-Profit
  • Retail & E-commerce

"Energising businesses with bold marketing strategies"

  • Shifted Speedy Services plc from print-only marketing to a multi-channel digital model, launching new websites, e-commerce channels and online audiences, with target product utilisation rising from 56% to over 80%.

  • Negotiated and developed a partnership with TradePoint, B&Q, making Speedy its preferred equipment hire partner and generating more than £1M in new revenue from SME customers within 18 months.

  • Helped drive a business-wide sales and marketing transformation at Trinity Mirror, now Reach plc, delivering over £2.5M in benefits and 150% year-on-year growth in online sales.

  • Led the rebrand of Core Assets Group, uniting multiple service brands and locations under one identity, while increasing enquiry rates by 18% year on year through improved website and content marketing activity.

What Jane Nugent brings

  • Marketing Strategy & Market Expansion

    Comprehensive marketing strategies that increase brand awareness, support market expansion and create stronger routes to revenue growth.

  • Brand Positioning & Rebranding

    Clear proposition development, rebranding and positioning work that helps businesses unify their message and strengthen market impact.

  • Multi-Channel Campaigns

    Practical campaigns across digital, e-commerce, content and customer engagement channels, helping businesses attract, convert and retain more customers.

  • Sales & Marketing Performance

    Streamlined sales and marketing processes that improve lead generation, conversion and the link between marketing activity and commercial results.

Profile

Jane specialises in defining market propositions and brand positioning to drive market impact. She helps businesses sharpen their offer, strengthen their brand and build practical marketing strategies that deliver measurable outcomes. With experience across construction and property, manufacturing, retail, media, public sector and non-profit, she brings clear strategic thinking, strong digital transformation experience and a practical focus on growth.

Ready to work with Jane Nugent?

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