Find out where your pipeline is leaking revenue.
Pipeline problems are not always easy to see.
Opportunities can be lost through weak targeting, slow follow-up, poor visibility or a lack of connection between marketing activity and revenue.
The Growth Pipeline Pressure Test gives you a clear view of how well your pipeline is working, where opportunities may be slipping away and what needs attention first.
What is the Growth Pipeline Pressure Test?
The Growth Pipeline Pressure Test is a practical assessment developed by The Marketing Centre.
It asks 12 focused questions about the areas that determine whether your business can generate, manage and convert enough of the right opportunities.
Your results will show how your pipeline performs across ten dimensions, including lead quality, targeting, follow-up, visibility, attribution and sales and marketing alignment.
Why take the Growth Pipeline Pressure Test?
Most pipelines do not fail loudly. They leak.
An enquiry receives a late response. Marketing generates activity, but not enough of the right prospects. Opportunities sit in the pipeline without a clear next step. Revenue forecasts rely more on judgement than evidence.
Individually, these issues may appear manageable. Together, they make growth less predictable and allow potential revenue to slip away unnoticed.
The Growth Pipeline Pressure Test helps you see where that is happening.
What will you get in your results?
You will receive an immediate assessment of your pipeline, showing:
- Where your growth pipeline is performing well
- Where gaps may be costing you opportunities
- How you score across ten important pipeline dimensions
- Which areas should receive attention first
- Practical priorities for building a stronger, more scalable pipeline
Who should take the Growth Pipeline Pressure Test?
This assessment is useful if:
- Your pipeline does not contain enough of the right opportunities
- Lead quality or conversion is inconsistent
- New enquiries are not always followed up quickly
- You cannot confidently connect marketing activity with revenue
- Pipeline reporting and forecasting lack clarity
- Sales and marketing are working to different priorities
Take the Growth Pipeline Pressure Test
Find the gaps that are quietly costing you opportunities and get a clearer view of what to fix first.
It is free, takes less than four minutes and provides instant results.
Discuss your results with a Fractional CMO
Once you have your results, you can review them with your leadership, sales and marketing teams. If you would like an experienced perspective, one of our Fractional CMOs can help you interpret the findings, identify the commercial priorities and turn them into a practical plan.