The New Rules of Business Growth in 2026
How to move beyond lead generation and activate growth levers that deliver predictable revenue
Most businesses default to lead generation when growth slows. In reality, revenue is shaped by a wider set of growth levers across the business.
This webinar helps you step back and see the full growth picture, understand which levers are holding growth back, and where small changes can have the biggest impact. We also look at how AI can be used practically to help optimise these levers, enabling better insight, sharper decisions and more effective growth planning.
Led by experienced fractional CMOs
This session is delivered by two of our Regional Directors who work alongside CEOs and leadership teams, helping them focus on the right growth priorities and make better commercial decisions.
This is the same growth framework we use in real businesses.
What you will take away:
By watching this webinar, you will:
- Understand the key growth levers that influence revenue across the business
- Identify where your most immediate growth opportunities sit
- See how small changes can have a disproportionate impact on revenue
- Leave with a clear framework to support more confident growth planning
- Learn how AI can be used to support optimisation, prioritisation and better decision-making across key growth levers
This session is designed to improve growth decisions, not add more marketing activity.
The growth levers explained:
We will walk through the core levers that determine how revenue is created, converted and retained, and show you how to assess which ones deserve attention now.
You do not need to do everything. You need to focus on what matters most.
Watch here:
Julie Brook
Regional Director, North West
As Regional Director for the North West, I specialise in helping SME business leaders to identify their specific marketing challenges and match them with the best fit fractional marketing director to achieve tangible results. My 30 plus years of experience span leadership roles across industries, including food, drink, retail, and hospitality.
Tim Parrack
Regional Director, South East
Over my 30-year career, I’ve led marketing transformations for technology and communications giants as well as smaller organisations across a broad range of sectors. As Regional Director for the South-East, I work with businesses to identify their marketing challenges and deliver tailored solutions through expert fractional CMOs.
Reserve your place on the live webinar
Join other business leaders for a commercially focused session on how growth really works and where to focus next.