Growth Strategy

John Winter: Opening up new business opportunities

Adam Bennett talks about working with marketing director Michael Stewart and how he helped define their strategy and create new business opportunities.

  • Joint work with the Managing Director created an accessible and relevant mission, vision and values for the business.

  • Work with the sales team allowed the business to understand the efforts required in retaining and growing new customers and in acquiring new ones.

  • A clear proposition, defined tone of voice and a brand refresh (including a refreshed logo) created a stand-out suite of marketing.

Michael was instrumental in helping us to define our strategy and open up new opportunities for the business.

Led by: Adam Bennett

Managing Director, John Winter

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