Kirsten Bolton profile headshot

Kirsten Bolton

Fractional CMO (North East England - Yorkshire and Humber)

Experience
  • Construction and Property
  • Energy & Utilities
  • Hospitality and Leisure
  • Manufacturing
  • Public Sector and Non-Profit

"Driving growth through innovative, data-driven marketing strategies"

  • Developed a UK and European lead generation strategy at Portakabin, strengthening sales pipeline performance and recruiting a high-performing marketing team within two months.

  • Shifted Willerby from a traditional B2B model towards a stronger B2C approach, driving an additional £7M in first-year sales directly attributable to marketing.

  • Led marketing for 10 high-value centres at the AMRC with Boeing, working with more than 125 global industrial partners to support innovation and economic performance.

  • Created a strategy at NAMTEC that delivered training and consultancy programmes to 20,000 manufacturing companies.

What Kirsten Bolton brings

  • Lead Generation Strategy

    Lead generation strategies across diverse sectors, helping businesses build stronger pipelines and create clearer routes to revenue growth.

  • Tactical & Strategic Marketing Planning

    Marketing plans that combine strategic direction with practical activity, giving teams a clear route from ambition to execution.

  • Data-Led Campaign Performance

    Integrated campaigns shaped by insight and performance data, designed to improve ROI and support better marketing decisions.

  • Brand, Engagement & Team Growth

    Brand building, stakeholder engagement and team development that strengthen market presence and help marketing functions deliver with confidence.

Profile

Kirsten brings Award-Winning Leadership with Proven Results, helping businesses put marketing at the centre of growth. Named among the Financial Times Top 100 Most Influential Women in Engineering in the UK and Europe in 2019, she combines innovation, data-led thinking and practical delivery across manufacturing, engineering, leisure and tourism, education and business support. Her work helps organisations strengthen brands, build capable teams and turn marketing into measurable business outcomes.

Ready to work with Kirsten Bolton?