Business Insights

B2b

    business man working at a laptop
    23 February 2023
    Strategy B2B

    Data-Backed Secrets to Improve Your Email Marketing Performance

    Enhance email marketing with B2B Automation insights. Discover factors affecting open rates, sender...

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    The difference between sales and marketing (and why a growing business needs both)
    6 February 2023
    Marketing Team B2B Growth Strategy

    The difference between sales and marketing (and why a growing business needs both)

    Find out the difference between sales and marketing teams and why they must work together to help...

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    Why you shouldn't cut your marketing budget in tough economic times
    18 January 2023
    Business B2B Marketing budget

    Why you shouldn't cut your marketing budget in tough economic times

    Is your business cutting costs because of the economic climate? This blog explores why you...

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    6 January 2023
    Strategy Business B2B

    Where should you focus your marketing in 2023? Here’s how to decide

    Discover where to focus your marketing efforts in 2023, with our four key areas of any successful...

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    6 December 2022
    Business B2B Growth Strategy

    Struggling with marketing planning? Everything you need to build a marketing plan for the next year

    Five marketing resources to help you map out your strategy, from understanding your present...

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    17 November 2022
    Business B2B

    How to pick marketing activities that will help you grow - even during times of uncertainty

    It’s more important than ever to spend your marketing budget where it really matters. Here’s a...

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    3 November 2022
    Business B2B

    We’ve worked with over 1,400 businesses - here are the most common marketing problems we find

    Here are the most common problems we see business owners making, why they matter and how to fix...

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    28 October 2022
    Business B2B

    The power of positive thinking during times of uncertainty

    A lot of business owners are worried right now, but not all of them. We caught up with 2 business...

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    16 June 2022
    Retention B2B Implementation

    Marketing Theory for Non Marketers – Customer retention 

    Maximise sales with a 70% chance from repeat customers versus just 20% for new prospects. Focus on...

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