Case study

Ant Hire Solutions: Building a brand and specialist positioning to drive focus and growth

Adrian Thompson, Managing Director of Ant Hire Solutions, discusses his experience of working with our part-time Marketing Director, Jane Nugent.

Results

label1
Strategy

Developed and implemented a marketing strategy that supported the vision for growth.  The strategy clarified Ant Hire Solutions’ purpose, proposition and positioning, providing a strong basis to build the brand, the marketing plan and targeted activity upon.

label2
Website

Redesigned and rebuilt the Ant Hire Solutions website making it a much clearer, simpler and more effective online platform to build marketing and engagement activity around. 

label3
Focus

Ensured marketing and business development focussed on the solutions and market segments where Ant Hire Solutions have real strength, a clear differentiation and where there is the greatest fit and potential. This has generated new opportunities of scale.

 "Jane was instrumental in helping us define and deliver our marketing strategy. She quickly got to grips with our business and what our proposition needed to be. Without doubt the part-time Marketing Director model is a cost effective way of bringing top level marketing experience into your business."
Adrian Thompson, Managing Director

Ready to take
your marketing seriously?

Since 2010, we’ve helped business owners make sense of marketing.
To make smarter decisions and make the most of their investment.

So if you’re tired of switching from one thing to the next hoping one will stick, maybe it’s time to try a different approach.

Book a meeting

Related case studies

12 June 2025

Lolly: achieved 25% YoY growth with strategic marketing support

Brand Growth Strategy

Discover how hospitality tech leader It’s Lolly partnered with The Marketing Centre to refine...

Read case study
15 May 2025

Sona Insurance: Creating a Strategic System for Sustainable Growth

Strategy Brand Growth Strategy

Sona Insurance achieves a 265% increase in web visits with a new strategic marketing system,...

Read case study
TSP: Streamlining Fulfilment and Driving E-commerce Growth
4 March 2025

TSP: Streamlining Fulfilment and Driving E-commerce Growth

Growth Strategy Consultancy

The Marketing Centre helped e-commerce fulfilment provider, TSP, to optimise its marketing strategy...

Read case study