Lucy Hogarth

Lucy Hogarth

Founder

About me

Having worked in both agency and in-house marketing roles Lucy has developed an extensive understanding of businesses both large and small and a passion for developing brands.  

Clare and Lucy worked together running an integrated agency and leading client-facing teams which has given them a clear view of the frustrations felt by small and mid-size business owners about marketing and how fragmented their approach can be, and how much there is for them to gain by opening themselves up to a professional strategic marketing approach. Hence the formation of The Marketing Centre which gives business owners a means of getting access to these skills and the experience needed to make this happen, on an affordable part-time basis.

 

Business insights from Lucy Hogarth

Article
21 October 2025

How to choose a fractional CMO agency

Learn how to choose the right fractional CMO agency to ensure strategic fit, measurable impact, and...

Article
20 October 2025

How to Create a Proper Marketing Plan That Drives Business Growth

Planning is essential if you want to deliver effective marketing that drives real business growth....

Article
8 September 2025

Can AI replace a CMO? What businesses need to know

Can AI replace a CMO? Discover why human creativity, strategic insight, and emotional intelligence...

Ready to take
your marketing seriously?

Since 2010, we’ve helped business owners make sense of marketing.
To make smarter decisions and make the most of their investment.

So if you’re tired of switching from one thing to the next hoping one will stick, maybe it’s time to try a different approach.