Matthew Gaunt
Fractional CMO (South East England)
- Construction and Property
- Consumer Goods
- Hospitality and Leisure
- Public Sector and Non-Profit
- Retail & E-commerce
"Transforming Businesses with Customer-Centric Marketing Leadership"
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Transformed Wickes’ trade marketing operations through digital tools, data analytics and new platforms, helping increase share by 50% and double profit from the trade sector audience.
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Led a bold brand relaunch at Majestic Wine, uniting marketing, customer service and subscription teams under one strategy, doubling the VIP customer base and increasing overall profit fourfold over three years.
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Helped save Hamleys’ Regent Street business from bankruptcy, bringing executive leadership and P&L accountability during a critical turnaround period that contributed to the company’s successful sale.
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Supported Volunteer It Yourself as a Non-Executive Director, helping scale the organisation from £20K to £3M through leadership coaching and sustainable growth strategy.
What Matthew Gaunt brings
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Customer-Centric Growth Strategy
Customer-led strategies that improve growth, profitability and the way businesses create value for the people they serve.
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Digital Transformation
Practical digital transformation that improves engagement, efficiency, decision-making and commercial performance.
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Cross-Functional Alignment
Collaborative initiatives that bring marketing, customer service, subscriptions, operations and leadership teams around one clear growth agenda.
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Measurable Marketing & Operational Improvement
A hands-on approach to improving both marketing and operational performance, with a focus on outcomes that can be seen in revenue, profit and efficiency.
Profile
Matthew is an expert in transforming traditional brands into customer-focused, digitally-driven businesses. With over 20 years’ experience across retail, consumer goods, hospitality and non-profit environments, he combines strategic insight with hands-on delivery to improve customer engagement, unlock growth and create measurable results across marketing, operations and commercial performance.
Ready to work with Matthew Gaunt?